Digital Marketing

Learn About Twitter Widget For Website

Twitter is among the most promising and engaging platforms, and that’s mainly because of the witty content it offers. Not to mention the major internet trends also rise here. If you want to be the first one to get notified about what’s in trend or what’s happening around you, then Twitter is where you got to be.

The best part is that people manage to say all that they want to, within the 280 character limit, and that’s the unique part about this platform. Marketers have identified everything Twitter offers, and that’s why they have come up with this new marketing strategy for brands that would bring in endless benefits, embedding Twitter Widget on the website.

Want to learn about the Twitter Widget? Keep reading to know it all!

What Are Twitter Widgets?

Twitter Widgets are tools that enable customers to bring in their preferred tweets to their website. Twitter Widget comes with several features like content aggregation to collect tweets using hashtags, handles, mentions, favorites, and other options to fetch the content.

Further brands can moderate their Twitter widget to filter out the irrelevant content, and to ensure that you only add the tweets that you want to showcase to your website visitors. Not just that, many Twitter Widget platforms also offer customization options to beautify your Twitter Widget and make sure that you create a vibrant website experience for your website visitors.

Benefits Of Adding Twitter Widget On Website

1.   Cost-effective Content Marketing

When you embed a Twitter Widget that has tweets related to your products, services, or brand, you allow your website visitors to engage with this content. Your website visitors get to know your brand better. The best part is that you need to add the Twitter widget on your website just once, and after that, whenever there is a new tweet, it will automatically appear on your website. It calls for cost-effective content marketing as the Twitter widget keeps your website visitors posted.

2.   Improve Website Engagement Rate

When you add the Twitter widget to your website, you offer something unique to your website visitors. The Twitter widget captures your website visitors’ attention and encourages them to stay longer and engage with it. It helps you boost your website engagement rate. Not just that, it increases your website’s dwell time.

3.   Build Trust With UGC

User-generated content is content created by your customers who share their real-life experiences with your brand. When your customers tweet about their experience with your brand, they tag you or use your branded hashtag. You can collect this content and add it to your website. It helps you to bring more transparency to your website, builds trust, and helps your website visitors make more confident purchase decisions. Not just that, when it comes to choosing between you and your competitors, your website visitors will always choose you.

4.   Boost Conversions

When you embed the Twitter content on your website, you introduce your website visitors to your Twitter presence which brings credibility to your brand, and your website visitors explore your Twitter account and engage with it. These factors make your brand more recognizable in the eyes of your potential customers and encourage them to buy your products that boost your conversion rate like never before.

Tools To Add Twitter Widget On Website

1.   Taggbox Widget

Taggbox Widget is the ideal tool to embed your Twitter content into your website and create an amazing Twitter Widget. Firstly, it seamlessly aggregates all your tweets using your hashtag or Twitter handle and brings them for you in one place.

From there, you can moderate the tweets to filter out the irrelevant ones and then use its customization features to create a beautiful Twitter widget with the themes, fonts, layout, and other options Taggbox Widget offers. Finally, generate the embed code and paste it at the backend of your website. Now your website visitors can enjoy the Taggbox Twitter widget.

2.   Twitter’s Embedding Option

Twitter offers a unique embedding option to add your preferred tweets to your website. You can go to the Twitter publish webpage, and you will find a space where you can enter the URL of your tweet. It will generate the embed code that you can copy and paste on your website builder in the HTML section.

The Twitter embedding option is free of cost, but the only drawback is that you can only embed one tweet at a time. Whereas there are other tools available that allow you to fetch multiple tweets and add an entire Twitter gallery on your website.

Let’s Call It A Wrap!

Reaching the end, we hope that you have a better understanding of Twitter widgets and how they can be your ultimate choice to optimize your website’s performance and offer a unique website experience to your website visitors. So, what are you waiting for? Go on, choose your ideal Twitter Widget tool, fetch all your tweets and embed them on your website.

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